Facial recognition technology has been automatically enabled by Facebook for the vast majority of its users, without their prior and express consent.
Fed by users who upload hundreds of millions of photos every day and those who identify their friends, the platform possesses one of the most sophisticated recognition technologies with a 98% success rate, outperforming those used by the FBI.
Users who do not upload photos are also concerned, because their face may appear on other images analyzed by the platform—along with their biometric data, as well as other information.
As Facebook’s photo collection continues to grow, it seems unsure whether we could ever escape this mass scale, privately owned, and automated image identification system, possibly the largest one ever.